BUB is a smart brand that has found the solution to combine classiness with comfort, two things known to be difficult to put together.

Its turquoise-colored interior details and heel cushion set it apart from all other shoes.

It has a brave identity-it makes no effort to draw attention and yet shows no hesitation when it does.

Some people find BUB edgy, while others find it mundane. It likes to walk the line between the two.

It can exist in any environment and catches attention by being different from the others.

It does not try to hide its essence, because it knows that is its true value.

With these very characteristics, BUB becomes one with the person whose feet are wrapped in it.

It complements them and becomes their window to the outside world.

Smartness and brave creates a leader.

And the leaders are always Born To Stand Out!